The 'John Wick' 'Continental Experience' heads to New York this Friday
With “John Wick: Chapter Three – Parabellum” heading to the big screen next week, fans in New York City have the opportunity to walk in the footsteps of Keanu Reeves’ cinematic hitman. The Continental Experience, an interactive fan experience, is slated to take place this Friday, May 10. You can make reservations by clicking on the image below:
The Continental Experience offers a one-of-a-kind immersive event, recreating the interior of John Wick’s famous safe haven. Fans of the John Wick saga can expect to see some familiar elements. The location is set in the real interior shooting location from “John Wick: Chapter 3 – Parabellum”. Inside, activations representing all three films will bring fans closer to the story than ever before. Hotel staff & characters will interact and perform, prizes will be given out, and there may even be some special guests stopping by.
Select fans who had signed up for a text head start program were given special invitation to book a reservation. Actual movie prop coins from the film were scattered around key filming locations in New York for fans to find. The coins had instructions on how to book their reservation. What’s more, fans riding in New York City yellow cabs can use the CURB App to “pair & pay” for their ride this week. Select users will win a code that can be redeemed for a reservation to The Continental.
In the new film, John Wick (Reeves) is on the run for two reasons… he’s being hunted for a global $14 million dollar open contract on his life, and for breaking a central rule: taking a life on Continental Hotel grounds. The victim was a member of the High Table who ordered the open contract. John should have already been executed, except the Continental’s manager, Winston, has given him a one-hour grace period before he’s “Excommunicado” – membership revoked, banned from all services and cut off from other members. John uses the service industry to stay alive as he fights and kills his way out of New York City.