'Jurassic World' wants you to save the dinosaurs

That’s the core sentiment behind the Dinosaur Protection Group, a fictional organization dedicated to protecting prehistoric beasts from a second extinction — while also giving “Jurassic World: Fallen Kingdom” fans a place to get their dino on.

The DPG site offers info about the latest “Jurassic” sequel, including new and returning characters. According to the site, DPG was founded by former Jurassic World operations manager Claire Dearing, played by Bryce Dallas Howard.

Following the events of the previous film, Jurassic World has been abandoned and chaos has reigned on Isla Nublar. Left unchecked, the site explains, dinosaurs have overrun the former theme park and two species have already gone extinct.

A more significant problem, however, is that the Costa Rican island is also home to Mt. Sibo, a volcano long thought to be dormant but revealed to be active in 2017. Since then, volcanic activity has been building and an eruption that could wipe out all life on Isla Nublar appears imminent.

In addition to setting up the premise for “Fallen Kingdom,” the DPG website gives some insight into previous dinosaur incidents. The events of the first “Jurassic Park” were largely kept secret until 1997 when (as seen in the first sequel) a Tyrannosaurus Rex escaped and attacked San Diego. While that doesn’t seem like it would have anyone rooting for the well being of dinosaurs, testimonials from the DPG offer a very different perspective.

“I was on Palm Avenue the night the T-Rex escaped into the city,” says a first responder to the San Diego incident. “When I look back on it, I didn’t see evil, it wasn’t some kind of monster or emotionless ‘thing.’ It was acting out its natural behavior. We’re the ones who messed with the natural order.”

What is DPG’s ultimate goal? To win the hearts and minds of dinosaur lovers around the world and to bring about Congressional legislation that will allow a team to return to Isla Nublar and evacuate the surviving creatures.

The DPG website also introduces two new characters: Daniella Pineda’s Zia Rodriguez and Justice Smith’s Franklin Webb, both of whom are aligned with the DPG. Rodriguez serves as a paleo-veterinarian, highly versed in dinosaur biology. Webb is the group’s systems analyst and IT tech.

In addition to its central website and a campaign across Facebook, Twitter and Instagram, the DPG has “hacked” the original viral site for Jurassic World, replacing the defunct map of the attraction with posts about the organization and its support of dinosaur rights.

Ultimately, the story behind the DPG will play out on the big screen when “Jurassic World: Fallen Kingdom” hits theaters June 22. In the meantime, you can show your support with the hashtag #WeCanSaveThem.


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